The Financial Industry Regulatory Authority, Inc. released additional guidance on social media and digital communications in Regulatory Notice 17-18. The guidance focuses on several areas of digital communications including text messaging, personal communications, hyperlinks and sharing, native advertising, testimonials and endorsements, correction of third-party content and BrokerCheck links. The guidance from FINRA is summarized in this article.
This article was originally published by Chapman and Cutler LLP on May 4, 2017, and was republished in the 2017 third quarter issue of the Journal of Investment Compliance. The republished article is posted with permission.